 Artist
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YouTube Debuts Nonprofit Program
Organizations Can Now Apply for a Designated Nonprofit Channel
and Collect Donations Through Google Checkout for Non-Profits
SAN BRUNO, CA--(Marketwire - September 27, 2007) - Hundreds
of nonprofits currently leverage YouTube, the leader in online
video, to raise awareness of their causes. Today at the Clinton
Global Initiative, YouTube announced the YouTube Nonprofit Program,
a way to make it even easier for people to find, watch and engage
with nonprofit video content on the site.
YouTube's 2007/2008 Clinton Global Initiative commitment enables
nonprofit organizations (in the U.S. those with 501c3 tax filing
status) that register for the program to receive a free nonprofit
specific YouTube channel where they can upload footage of their
work, public service announcements, calls to action and more.
The channel will also allow them to collect donations with no
processing costs using the newly launched Google Checkout for
Non-Profits. YouTube's global platform enables nonprofits to
deliver their message, showcase their impact and needs, and
encourage supporters to take action.
"Video, unlike any other medium, allows nonprofits to
give a tangible demonstration of their efforts, connect with
people and exponentially widen their reach," said Douglas
Staples, Senior Vice President, Strategic Marketing & Communications
from the March of Dimes. "We are excited to be an initial
participant in the program. We'll use our YouTube channel to
reach out to an audience of all ages and engage them in our
mission, which is to give every baby a healthy start, and we
encourage other nonprofits to do the same."
YouTube Nonprofit Program participants will receive:
A premium channel on YouTube that serves as a nonprofit's
hub for their uploaded videos. Through the channel, people can
connect with a nonprofit via messages, subscriptions, comments
and more. Nonprofits will also receive enhanced channel branding
features and increased upload capacity.
Designation as a 'Nonprofit' on YouTube that clearly
identifies organizations as a nonprofit for YouTube community.
The ability to embed a Google Checkout donation
button on their channel and video watch pages, allowing people
to quickly and securely make a contribution directly from YouTube.
Starting today, nonprofits who offer Google Checkout for Non-Profits
as a donation option -- whether through YouTube or on their
own sites -- will receive 100 percent of donated funds, as Google
has committed to processing all donations for free through at
least the end of 2008.
In the coming months, nonprofit channels will have a centralized
area on YouTube, making them and their videos more easily discoverable.
"When YouTube was founded we dreamed that people would
someday leverage the site to make the world a better place,"
said YouTube co-founder Chad Hurley. "It is an honor to
have great organizations and individuals utilizing the YouTube
to raise awareness of noble causes and we are thrilled to offer
a program that helps them thrive and inspire change."
At launch there will be a thirteen organizations participating
in the YouTube Nonprofit Program including:
24 Hours for Darfur * American Cancer Society * Autism Speaks
* 92nd Street Y * Asia Society * Strong American Schools' ED
in '08 * Friends of the Earth * International Rescue Committee
* March of Dimes * YouthNoise * The ONE Campaign * The Clinton
Global Initiative * World Vision Australia
Application Process:
Nonprofits can apply for a nonprofit channel type by going to
youtube.com/nonprofits and filling out a short application,
which will be processed by our grants team. This page will also
contain information on how to take advantage of this new channel
type, as well as some tips for how to use YouTube effectively
for advocacy and fundraising.
About YouTube:
Founded in February 2005, YouTube is the leading video community
on the Internet and the premier destination to watch and share
original videos worldwide through a Web experience. YouTube
allows people to easily upload and share video clips on www.YouTube.com
<http://www.YouTube.com> and across the Internet through
websites, blogs, and e-mail. YouTube has quickly become the
leading destination on the Internet for video entertainment.
YouTube is a subsidiary of Google, Inc.
Posted: October 25, 2007
Artist Studio Space Available at the Delaware Center
for the Contemporary Arts
A 355 square foot studio with a skylight is available as of
August 1. The rent is $436 per month. There is an additional
$10/month fee for an optional Internet connection through the
DCCA high speed DSL line. DCCA studios are accessible 24/7 but
are not to be used as living spaces.
If you are interested, please send 10 digital images on a CD
(formatted as a PowerPoint slide show, which can be viewed on
both a MAC and a PC); your resume; and an artist statement ASAP
to:
Helen Page
DCCA Studio Artists
200 South Madison St.
Wilmington, DE 19801
302-656-6466 ext. 7107
Posted: July 25, 2007
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