A Power Point presentation of the planning process, timeframe, logistics, and sources of input.

Summary notes from three separate county-wide meetings in early 2009 which engaged the new Secretary of State and arts organization representatives in discussions about issues and challenges facing the arts sector.

Key themes from more than 50 individual interviews of key decision makers, Division staff, State Arts Council members, arts and community leaders, funders, and patrons of the arts, conducted in late 2008 through summer 2009. (Complete notes are available upon request)

A Powerpoint presentation made at the December 2009 State Arts Council meeting. Slides depict findings from six focus groups with statewide representation and five online surveys conducted in fall 2009.

Focus Group Themes

• Arts Advocacy
• Arts Education
• Arts Marketing and Promotion
• Capacity-building
• Sustainability
• Individual Artists

Online Surveys

• Artists
• Arts Organizations
• Community Organizations
• Educators
• General Public

Major demographic trends facing Delaware. (taken from Delaware Facing Forward: A Look at Delaware’s Demographic Future)

Governor Jack A. Markell's position paper on the arts, published during his gubernatorial campaign in late 2008.

A five-year history of state funding for the arts, through Division grants, is presented in this report.

A comparative analysis, compiled by the National Assembly of State Arts Agencies, of Delaware funding vis-á-vis other states.

This longitudinal study, completed in 2007 by the Nonprofit Finance Fund, analyzes 33 Delaware arts organizations, revealing ongoing hardships and a financially precarious position. One conclusion is that with little opportunity to set aside reserves for crucial needs (such as facility repairs, growth, or "rainy days"), organizations risk their very existence in the long-term.

AFDF Marketing Study

Phase 1: Situation Assessment

Phase 2: Audience Research

Phase 3: Summary of Findings

Phase 4: Focus Group Findings

Recommendations

This study, conducted by Slover-Linett Strategies, was commissioned by Arts for Delaware's Future (AFDF) in 2008 and funded by the Longwood Foundation to:

• Learn how Wilmington arts organizations can best attract new patrons and increase engagement among current patrons
• Understand the needs, values, and opportunities among Delaware’s arts audiences: both those engaged and those with the potential to participate
• Uncover the current perceptions of the Wilmington arts “brand” and identify areas of opportunity for strengthening that brand
• Identify the geographic “catchment area” in which these arts organizations should focus